Performance Creative Studio
The best brands stopped guessing at creative: they built teams that test, measure, and compound. AdCreator delivers that discipline for less than the cost of one hire. Proving itself on live spend, month after month.
The product
One monthly loop: watch every ad, match it to its numbers, judge it in writing, learn what the account now knows, and let the evidence brief next month.
Without
Briefs written from whoever spoke last
New ads launched on instinct, judged on screenshots
Winners fatigue quietly; nobody calls it
Learnings live in someone’s head, then leave
Next month starts from zero
Inside the engine
Briefs built from the account’s own evidence
Every ad carries a written bet before it spends
Winners extended, losers retired, in writing
The Winners Index remembers everything
Next month starts smarter
Testing built in
Concepts launch as named angles on one live production sheet, so performance reads by idea, not by file. The monthly grading is the Prediction Ledger at work: what held, what fatigued, what gets retired, and what gets briefed from the winner's signal. Nothing is bolted on after production. It is the way the account runs.
Live angles, read monthly, rebriefed from winners.
Three services. One entry point.
01
Thirty minutes, free. Tell us about your account and your bottleneck, then watch the whole engine running on a demo account: the prediction ledger, the winners index, the living insight page, and everything that goes into one month of production. If it fits, you leave with a number. If not, you leave knowing what a real creative system looks like.
Free. Thirty minutes. No obligation.
02
The retainer that runs the loop: read the account and the market, produce the batch against that evidence, grade every prediction against real numbers. Winners extended, losers retired in writing, and the account builds a memory of what works. You approve. You never brief.
Every ad a written bet, graded monthly.
03
Statics, motion, and filmed creative, built from your brand and your market’s evidence. No asset library is no obstacle: an asset audit in month one tells us what exists and what we make from scratch. Every asset arrives in the right formats, ready for your paid team to launch.
Production is our job, start to finish.
Production travels to every channel you run. The grading loop runs deepest where your money is: Meta first.
Built to travel
Formats that share across channels cost nothing extra when both platforms are active. And when your plan runs wider than paid social, programmatic display, CTV, Amazon, we build creative for the whole of it.
Cross-compatibility is priced into every plan from the start.
Pricing
Pick the channels on your media plan and enter the monthly spend on each. Sharing and adaptation apply automatically. The figure is an indicative production floor, not a quote: the honest number happens after we have read your library.
Built for businesses spending £10,000+ a month on paid social.
Most ad creative doesn’t fail in the edit. It fails before anyone opens a file.
What we believe
Briefed from opinion instead of the account’s own evidence. Tested without a structure that could produce an answer. Learnings lost the moment the next batch starts. The craft matters. The system decides. So we built the system, and named its parts.
Every ad is a bet in writing before it spends a pound, graded pass or fail against real numbers each month. No quiet deletions. We publish our own bets in public and grade them on camera.
The account’s memory: every message, format, persona and face that has ever run, what it cost and what it taught. Owned by the client, compounding monthly.
Not a monthly PDF. A private page that is always current and always true: what worked, what is next, and the trend. Same link every month.
What is trending on the platforms, what your competitors are running, and what your own organic is telling you. The moments that are working become your paid creative while they are still warm.
Every comment under your ads, and your competitors’, read and themed. Objections become hooks. Questions become creative. Your customers write the copy.
From the evidence
Every ad that has ever run left evidence: what message pulled, what format held, what face converted. The engine reads all of it before a single brief is written, so the next batch starts from what is proven, not from a blank page.
The brief writes itself from what is proven.
Questions
Thirty minutes. First we talk about your account: your spend, your bottleneck, what raw material exists. Then you watch the engine running on a demo account with invented numbers: the prediction ledger, the winners index, the insight page, and what goes into prepping one month. If it fits, you leave with a number. Month one then points the machine at your account: the read, the asset audit, your first ledger entries.
No, and that is deliberate. We are the creative side: strategy, production and the grading loop. Your media buyer, in house or agency, runs the account. Our job is to make their numbers better.
Your market. If there is no library of yours to read, we read your three nearest competitors’ libraries instead: what they are running, what is working in your category, and what your first month should test.
No. Production is our job, start to finish: statics, motion and filmed creative built from your brand. An asset audit in month one tells us what exists and what we make from scratch.
The Monthly Engine starts at £1,800 a month, scoped to your ad budget and the asset volume it takes to support it. The exact number happens on the call, once we have both seen what your account actually needs. The calculator above gives the production floor.
Scoped to your spend: at £10,000 to £15,000 a month that typically means six to ten new ads a month, a mix of new concepts and refreshed winners. The exact shape is agreed on the call, because the right volume depends on your audience size and asset base, not a package tier.
The account is read every day and judged on months, never on a bad week. When a winner genuinely starts to fade, its refresh brief is written inside a week and the replacement lands inside the month, usually built from the message that already proved itself.
The records are the continuity. Every read, every graded prediction and every learning lives in written records you can see, never in anyone's head: the ledger, the winners index, the insight page. If we ever part ways, all of it leaves with you. And because the client list is capped at six Monthly Engine seats, the person you meet is the person who does the work, on every ad.
Paid social first, Meta above all, because that is where the testing loop earns its keep. When a plan runs wider, programmatic display, CTV, Amazon, we build creative for the whole of it.
Because we hold ourselves to the same standard we hold advertising to: whole account figures, full reporting windows, no cherry picked wins. And every month we publish predictions in advance and grade them in public, which is a difficult habit to fake.
Founder
AdCreator
Nine years across brand-side and agency-side
creative production and strategy.
Three years brand-side. Six years agency-side. FMCG, retail, fitness, luxury, property, outdoor. Different clients, different categories, different channels. The kind of range that teaches you a lot about what works and, honestly, a lot more about what does not.
The understanding of the gap between media planning and creative production came from sitting inside the brand and watching the two worlds fail to connect. AdCreator is what happens when you spend nine years building toward fixing that.
The entry point
The call is free. Thirty minutes: tell us about your account, then see the whole engine running on a demo account, and what a month inside it would get you. No obligation.